Nov. 11, 2011
Yesterday, Billboard’s 8th annual Touring Awards wrapped up in New York, and the 9:30 Club stayed firmly planted (for the 4th time over all!) in the Top Club category. The Top Club award is based on attendance. For more than a dozen years, the 9:30 Club has been the top attended club not just in the nation, but the world. The WORLD!
“There is nothing like the magic of seeing a band at the club. The audience knows it, the bands know it, and they feed off each other. I just love seeing everybody having those moments. I’ve said it many times before, and I’ll say it again. It’s all about our staff. If they’re reading this — THANK YOU!!!” said Seth Hurwitz, IMP Chairman and 9:30 Club owner.
At Ticketfly, we can attest 100% to the dedication of the 9:30 Club staff. The attention they pay to their ticket buyers at all hours of the day and night definitely stands out amongst our roster of client venues. We know the names of their box office staff. And Tom Pelton, the club’s ticketing manager? I don’t think that guy sleeps. The incredible staff gets up to 1,200 music fans a night through its legendary doors on 9th and V and always ensures an awesome show. Their door guy even has his own Facebook fan page and t-shirts. And the fans? They’re among the most venue-dedicated bunch I’ve ever encountered. The 9:30 Club website hosts an online forum where its most loyal buyers can sound off on just about anything. And boy do they let you hear it. Their complaints/ praise/ music recommendations/ personal issues are moderated by 9:30 club staff and occasionally punctuated by the occasional hilarious and terse response by the Chairman himself. (This one actually just made me laugh out loud.) And no matter how mad anybody might get over….whatever, they keep coming back. Because the 9:30 Club experience is unmatched.
Perhaps the only thing more incredible than the 9:30 Club’s ability to keep a fanbase so strong that their customers will see virtually any show there, is that two years ago, Seth ran through and turned over all the money-changers in his ticketing temple and made the switch to an upstart ticketing company in its first few months of operation. 9:30 Club was one of Ticketfly’s very first clients, and making that switch has meant better sales, more sold out shows, and more awards. A lot of venues and promoters think- “Well if I move to an indie ticketing company, will my customers know? Will I sell as many tickets as I’m selling on this legacy system? Ideally, I’d love to sell more.” There’s no arguing with the numbers. We’ve got this. Ticketfly is doing something right and music fans are ready for change. The combination of our suite of marketing tools, our integrated websites and mobile apps, and our experienced team of promoters, marketers, ticketing verterans and live music fanatics means that you don’t have to rely on an ancient email list and a big name. There’s a reason why in 2 short years, we’ve grown to become the second most successful ticketing company in the United States. We know what we’re doing!
Ticketfly is glad to call 9:30 Club a partner and see their sales continue to improve. The only real drawback is keeping up with all the awards they win.