Billboard pulled together a panel of touring industry experts to answer one of the toughest questions in the biz: What makes a good club? Everyone’s got a different idea. If I were on the panel (Sheesh, they didn’t even ask!), I’d base my responses on a few criteria: Helpful staff, nice lighting, good beer on tap, democratic options for seating/ standing (my favorite set-up being floor + balcony + a smoking patio for escape…and all of them accessible with any kind of ticket), and of course: GOOD SOUND. I mean, if you go see your favorite band and the sound’s no good, what’s the point? Might as well stay home with your own nice lighting and put the record on.
Well when they asked the real experts, including Tom Windish of the Windish Agency, Billions Corp’s David Viecelli and others, one thing they did agree on is that whatever this “elusive” list of qualities that make up a good club actually is, 9:30 Club and Troubadour have got “IT.”
And so far, the 9:30 Club is the only club to grace both this list and Billboard’s list of the “hottest” venues in the U.S., which is based on box office. So not only is it a rad venue….but they also happen to sell a lot of tickets. Cha ching!
Check out snippets from the article below (Thanks to Billboard!)
Pick up the latest issue of Billboard Mag or get your subscription to Billboard Biz now to peep the full list.